CVS Offers New Mobile App Feature
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Yogesh Bhagat, VP Digital Engineering, CVS Health, will join Matthew Glaspey, director, Digital Experience, Petco, and Sonoma Taylor, VP, Solution Delivery, Sally Beauty, to talk about how retailers are building strong connections with their customers using commerce-driven supply chain strategies that intelligently predict, manage and fulfill customer demands in order to stay competitive in an ever-changing world. During “Smarter customer connections at CVS, Petco and Sally Beauty produced by Blue Yonder” at the NRF Big Show 2022,attendees will learn about blurring the lines between online and offline retail, and creating immersive shopping experiences.
"We continue to remove barriers to health care for all patients, and this in-app technology furthers our commitment by providing patients added flexibility and independence," said Jared Tancrelle, SVP, Store Operations at CVS Health. "Our patients are increasingly digitally connected, so digital tools like Spoken Rx are a priority for us as we listen to feedback and adapt our suite of pharmacy services and programs to ensure we're best meeting the needs of all consumers."
Developed in collaboration with the American Council of the Blind, Spoken Rx launched in 1,700 stores in 2020 and is now available chainwide. "This is a positive step that offers same-day, access for prescriptions filled in CVS stores. Spoken Rx allows for a greater level of privacy, safety, and independence for blind and visually impaired customers," said Eric Bridges, executive director for the American Council of the Blind.
With the CVS App and a registered CVS account, patients can enroll in Spoken Rx for free over the phone by calling their local pharmacy, or in-store, where a pharmacist can ensure the patient's app is appropriately set up for the service. For patients without a smart phone, CVS offers an alternative in the form of a stand-alone speaker device that can read the Spoken Rx labels.
Spoken Rx adds to the existing braille, audio, and large-print accessible prescription label options already available through cvs.com. It is one of the latest features integrated into the CVS App, which makes it easy for patients to stay connected to health resources, refill prescriptions, and make appointments for health services such as vaccinations and testing.