In-Store Data Tracking

3 Ways Digital Technologies Elevate In-Store Operations and Shopping Experiences in Retail
Breakthrough digital technologies can help retailers overcome hurdles and eradicate inefficiencies by optimizing staffing and in-operations, employee and customer experiences, boosting ROI, and alleviating supply chain discrepancies. Learn more.
Navigating the Rising Cost of Acquiring and Retaining Customers? Generate More First-Party Data
Many brands, especially small- and medium-sized businesses, often lack the resources to invest in lasting relationships with their customers. So what are the costs to look out for in today’s market and how can brands overcome these by generating valuable first-party data? Find out.

In-Store Data Tracking
Finding the Right Approach to Customer Data Privacy
When it comes to fighting cybercrime, collective efforts tend to be the most efficient. Both public and private stakeholders should cooperate and establish partnerships to protect data, or cybercriminals will continue to exploit weak or absent risk governance practices. Learn more.
Digital Transformation
Huntington Beach Amazon Fresh to Offer ‘Just Walk Out’ Shopping
All transactions can be completed virtually, using consumers’ saved card information to fund the purchase. Learn more.
Digital Transformation
Unilever and Giant Food Partner on Consumer Behavior With Visual Learning End Caps
Using “lift-and-learn” technology, consumers can obtain information about Unilever products by touching or lifting them off the end cap — without having to scan a QR code, touch a screen, or download an app.
Inventory Management
Circle K Invests in Farmstead Supply Chain, E-Commerce, and Distribution
Farmstead is also partnering with Circle K to explore new supply chain, distribution, e-commerce fulfillment, and marketing models.
Data Management
How Retail Specialists Can Future-Proof Their Business By Bringing Their USPs Outside of the Physical Store
Skills, expertise,and a deep industry knowledge are what can distinguish specialist retailers from e-commerce giants.
Personalization
5 Ways to Sustain Long-Term Loyalty Like Ulta
Kelly Mahoney, vice president of customer marketing at Ulta, recently shared the company’s strategy for building digital experiences that drive exploration and discovery, and fostering resilient, long-term relationships.
Integration Strategies
Retail Scale Brings Challenges for Device Monitoring
How can retailers overcome the challenges they face when selecting a monitoring system?
Personalization
Leveraging the 'Lifeblood' of Business: Scaling Personalization to Drive Customer Loyalty
Get insights from retail insiders who explore the concept of customer adaptive retailing and how elevated master data can help improve operational efficiency and establish true customer trust to create brand and retailer evangelists.
Customer Experience
Audio OOH: A True Form of Retail Media
To meet shopper expectations and deliver a seamless customer experience across all advertising channels — including in-person experiences — retailers should consider Audio-Out-Of-Home (Audio OOH) to complement their retail media strategy. Here are 3 reasons why.
Point of Sale
The Joy of Data: How Brick-and-Mortars Can Leverage Analytics this Season
Many people going into stores will participate in what’s termed revenge shopping — a phenomenon in which consumers on a hiatus from shopping in physical stores last year plan to make up for it this year.
Store Systems
User Conferences Take a New Form
With physical events off the table, virtual events have become an industry mainstay. Advantech Connect takes the idea of a multi-day event to new heights with a virtual agenda spanning months. Learn more about the novel approach.
Store Systems
Preparing for the Smart Store of the Future
Find out where clever retailers are making strategic in-store investments to future proof the physical environment and ensure they make good on the promise of an experiential shopping journey.

A collection of news, articles and other featured content about In-Store Data Tracking.