In-Store Data Tracking

User Conferences Take a New Form

With physical events off the table, virtual events have become an industry mainstay. Advantech Connect takes the idea of a multi-day event to new heights with a virtual agenda spanning months. Learn more about the novel approach.
Preparing for the Smart Store of the Future

Find out where clever retailers are making strategic in-store investments to future proof the physical environment and ensure they make good on the promise of an experiential shopping journey.

Using Footfall Analytics to Improve Store Performance

Foot traffic patterns have evolved during COVID-19, both inside and outside the store. Today, retailers can use advanced technologies to adapt instore strategies in near real-time
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Prepared to Pivot: Establishing Infrastructure for Retail’s Ever-Changing Future

A fast-evolving market is forcing retailers to accelerate their transition to fully digitized stores. But smart tech innovations put a lot of demands on the network. Find out which elements of a strong digital infrastructure are especially important to ensure these technologies deliver a great customer experience. Agile, digitally enabled retailers rely on key store technologies to quickly adapt to change. Here are the must-have capabilities to ensure your digital infrastructure is up to the task.
4 Advances in Precise Location-Based Technology To Benefit Retail

As modern retailers continue to push for technological solutions aimed at reaching customers and streamlining processes, many tech-savvy companies have taken to using location-based solutions (LBS).
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Experience the Next Generation of Loss Prevention with Shrink Management as a Service (SMaaS)

Managing shrink in the modern world is harder for retailers than ever before. While smart devices and technologies are available to make shoppers’ lives easier, those same technologies are also available to criminals, making shoplifting easier.
The Retail Apocalypse: Turning Shutters into Sales

To pick up their fair share as competitors’ stores close, there are a few steps retailers should immediately take in order to target distressed brands’ past customers.
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Geographic Insight Is Key to Pinpointing Success

To win in today’s hyper-competitive environment, retailers need to be able to turn massive amounts of data into actionable insight at a localized level.
Solving the In-Store Personalization Challenge

For brick and mortar to thrive, stores need to offer a personalized customer experience that fosters loyalty between the shopper and the retailer. But how do you solve this seemingly simple, but extremely complex challenge. In this month’s RIS’ exclusive we unlock the keys to in-store personalization.
Retailers Need Data and Analytics to Provide an A+ Back-to-School Shopping Experience

Data and analytics can help brands focus, plan, execute, and adapt their in-store strategies both before back-to-school and in the midst of the madness.
The Sports Retailer Game Changer

Sports retailers have to play hardball to keep up with demand and stand out in an increasingly competitive market. But what does that really look like? It starts with the genuine feedback of your customer base.
Rent the Runway: CTO Josh Builder On How Homegrown Retail Tech Drives its Data-Driven Success

In this exclusive interview, Rent the Runway CTO Josh Builder explains how the retailer leverages an in-house tech suite to give the company control of the customer experience and how it plans to continue its meteoric success.
Keeping Pace With Mobile's Unstoppable Rise

Mobile technology is retail's do-it-all tool and a major element of a successful retail organization. Learn how leading retailers are putting the technology to use in the field and reaping bottom line benefits.
5 Essential Tools for Touching Customers' Lives

The big question every retailer wants answered is: What do customers want? But it might not be the right question to ask, because most shoppers don’t know what they want until they want it. Instead, retailers should use tools that enable them to ingratiate themselves into their shoppers’ stream of life to create loyalty and engagement.

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