Meeting Consumers’ Need-It-Now Demands

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By Tim Denman - 02/20/2019
Matt Snyder is VP of fulfillment operations services at Radial

Consumer expectations are continually increasing based on their experiences with gigantic online marketplaces and big box stores. Even before they hit the buy button, the decision to purchase is impacted by various factors, including returns policies, delivery options, and speed of delivery. 

Once they do hit the buy button, every second counts. Those retailers that fail to deliver on fulfillment promises or provide a good experience will lose customers. To keep pace with shopper demand and win the race to the doorstep, savvy retailers are investing heavily in their supply chain infrastructure to ensure each and every order is delivered on time, in preferred locations and with a superior customer experience.

To uncover how retailers can win the fulfillment arms race, Radial’s VP of fulfillment operations services Matt Snyder sat down with RIS for an exclusive Q&A on the topic.