Personalization

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Personalization

A collection of news, articles and other featured content about Personalization.

For brick and mortar to thrive, stores need to offer a personalized customer experience that fosters loyalty between the shopper and the retailer. But how do you solve this seemingly simple, but extremely complex challenge.

It's critical that midsize retailers understand what AI is, what it means for their organization, and the key role analytics maturity plays in the success of AI initiatives. 

A memorable and differentiated shopping experience is vital in today’s ultra-competitive market and can set a retailer apart from the crowd. See who joined Neiman Marcus, Trader Joe’s and QVC on this ranking of the best retail experience according to 100,000 consumers.

Leading grocers step on the gas to deploy technologies that competitors will find hard to match if they fall behind. Findings in the 4th Annual Grocery Tech Trends Study uncover tectonic shifts in digital strategy and analyze 66 individual technologies that grocers can benchmark against.

Rite Aid has bolstered its ability to offer consistent, compelling and continuous customer experiences across all touchpoints. Learn how and what this new capability means for the company and its consumers.

Innovations in shopper tracking technology provides next-gen insight into how customers, associates and merchandise move inside stores. Savvy retailers are seizing this opportunity to reimagine what the store is and can become.

The grocer redesigned its customer data by unlocking critical, previously siloed information. The initiative allowed Loblaw to customize offers at scale, resulting in personalized predictive deals delivered to millions of customers.

The grocer’s AI-powered relationship engine tailors the shopping experience in real-time, allowing Weis to build meaningful relationships with customers.

Efficiency and personalization reign supreme as the digital transformation rolls on. Dive into the eight trends and technologies reshaping shopper habits every day and learn how you can stay ahead of the curve and capture fickle consumers.

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