The Race to Analytics Success
A look at the top areas of analytics focus for retail and consumer goods companies shows one thing is clear: The future is squarely on their minds. But while they're focused on building the capabilities necessary to succeed tomorrow, they're facing some common internal challenges today that are preventing them from fully executing their analytics initiatives.
Thursday, July 14, at 11 a.m., joinRIS, CGT, and Treasure Data as we take a deep dive into our annual “Retail and Consumer Goods Analytics Study" to provide a deeper context into the story behind the numbers.
Learn where organizations are investing today and tomorrow, how and why investment strategies differ for each side of the house, and the biggest roadblocks to analytic success. Discover how you stack up against today's industry leaders, and dig into the data with this in-depth discussion!
Speakers
Danica Konetski
Industry Principal, Consumer Packaged Goods
Treasure Data
Danica Konetski is the Industry Principal for Consumer Packaged Goods for Treasure Data, a leading enterprise Consumer Data Platform (CDP) provider. Previously, she was in insights and analytics at both Kraft and ConAgra. She has also been a vendor-partner with consulting and sales roles at Kantar (a WPP company), and most recently, IBM, where she was certified as a senior consumer industry subject matter expert and worked in Data and Analytic Services and IBM Services for Salesforce. Danica earned her MMR degree from the Terry College of Business at the University of Georgia.
Irene Sibaja
Industry Principal, Retail
Treasure Data
Irene Sibaja is Industry Principal for Retail for Treasure Data, a leading enterprise Consumer Data Platform (CDP) provider. Previously, she was VP, Sam’s Club Customer Success and prior to that led strategic shopper marketing initiatives across the Kimberly Clark portfolio for Walmart and Sam’s Club. At her core, Irene is customer obsessed - she uses this focus, and 25 years of success across strategy, retail and data analytics, to drive innovative ROI solutions across diverse organizations. She has an MBA from Harvard Business School and a BA in English Lit from Rice University.
Tim Denman
Editor in Chief
RIS
Lisa Johnston
Senior Editor
CGT