The Race to Analytics Success
Industry Principal, Consumer Packaged Goods
Danica Konetski is the Industry Principal for Consumer Packaged Goods for Treasure Data, a leading enterprise Consumer Data Platform (CDP) provider. Previously, she was in insights and analytics at both Kraft and ConAgra. She has also been a vendor-partner with consulting and sales roles at Kantar (a WPP company), and most recently, IBM, where she was certified as a senior consumer industry subject matter expert and worked in Data and Analytic Services and IBM Services for Salesforce. Danica earned her MMR degree from the Terry College of Business at the University of Georgia.
Industry Principal, Retail
Irene Sibaja is Industry Principal for Retail for Treasure Data, a leading enterprise Consumer Data Platform (CDP) provider. Previously, she was VP, Sam’s Club Customer Success and prior to that led strategic shopper marketing initiatives across the Kimberly Clark portfolio for Walmart and Sam’s Club. At her core, Irene is customer obsessed - she uses this focus, and 25 years of success across strategy, retail and data analytics, to drive innovative ROI solutions across diverse organizations. She has an MBA from Harvard Business School and a BA in English Lit from Rice University.
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