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06/18/2010

Walgreens Enhances M-Commerce with Text Alerts

Walgreens re-launches its m-commerce site with several new features including Prescription Text Alerts, which notify customers via text message when their prescriptions are ready. Walgreens has also re-launched its iPhone application and mobile site, m.walgreens.com.
 
"We strive to lead the market in bringing new and innovative technology to our pharmacies and pharmacy patients," said Mark Wagner, Walgreens executive vice president of operations and community management. "Text alerts are a valuable time-saving tool, and the latest example of how our mobile applications are further connecting the Web to Walgreens stores and pharmacies, giving customers on-the-go convenience wherever they are."

New Walgreens mobile features include:
 
Prescription Text Alerts - Receive a text message from Walgreens pharmacy when your prescriptions are ready or if there are any status changes. Customers can sign up for text alerts at any Walgreens pharmacy or online at www.walgreens.com/gomobile. Text alerts are also available in Spanish.

Special Offer Texts - Get information about exclusive Walgreens deals and coupons via text message. Messages also provide important information and the latest services available both in store and online. Customers can sign up through the Walgreens mobile site or by texting "Walgreens" to 21525.

iPhone Application - iPhone users can take advantage of new features and functionality in the iPhone application. These include:
 
Photo account registration -Sign up for an account to upload photos and order prints from an iPhone direct from the Walgreens mobile site. Browse products and check their in-store availability.

View prescription history -Access prescription history anywhere, anytime. One-touch GPS store locator - find the nearest Walgreens with one touch of the "Find store near me" icon on the home page.

Android/Blackberry Mobile Web site Application
-Blackberry and Android users can download the Walgreens mobile site application from their respective marketplaces (Blackberry App World and Android App Market), providing quick and easy access to the mobile site features. Walgreens first launched its mobile application last fall, with a selection of other features including:
 
Prescription refills - Order prescription refills on-the-go. Users can enter a prescription number and have it ready for in-store pickup at any Walgreens store, with no registration required. Orders can also be placed directly from a user's account history.
 
Store Locator - Find any Walgreens store nationwide when searching by city, state or ZIP code.

Walgreens Photo - View photos and order prints directly from any Web-enabled mobile device.

Browse Products - Shop and view product details, prices and customer reviews prior to making an in-store purchase.