Customer Engagement

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Customer Engagement

A collection of news, articles and other featured content about customer engagement, including a look at the in store experience, customer experience, customer service, personalization in retail, loyalty programs, and more.

The Technology Grocers Need Now to Win Post-COVID-19

Grocers have found innovative ways to continue to serve customers while complying with federal and state safety mandates, but on-the-fly efforts can only get grocers so far. Hear from a panel of experts as they discuss the critical technology grocers should invest in to thrive in this challenging and evolving environment.

Influentials: Top Movers and Shakers in Retail 2020

RIS’ fourth annual “Influentials: Top Movers and Shakers in Retail” honors the remarkable leaders of 2020, developing cutting-edge technology and shaping the future of the industry. Here RIS uncovers the keys to their success and the technological innovations they have helped bring to the market.

Retailers have a unique opportunity to shoot for the moon and re-engineer their businesses after coronavirus.

After decades of operating solely via direct mail, the company has spent the last five years shifting efforts toward e-commerce. In February it became one of the first to test a new personalization platform to increase its subscriber base.

It’s a great time to think about starting a company — that’s not something you expect to hear right now.

Many retailers are accustomed to developing ad campaigns for long-standing social media platforms like Facebook, Instagram and Pinterest.

Installing an IoT network by leveraging a store’s lighting grid may sound initially like an expensive undertaking, but most retailers are at a perfect point to upgrade their existing networks.

The Home Depot has had doubled app downloads, tripled email engagement, and uninterrupted record-level web traffic. Yet, while sales from digital platforms jumped 80%, increased operating costs from expanded worker benefits hurt profits. Find out more.

Sephora will begin a phased reopening, starting with 70 stores on May 22, however the in-store shopping experience will look vastly different and the playful makeup testing Sephora is known for will be on hold. Get the details.

Curbside, zero-contact bike repair, virtual outfitting and more are coming as REI announces its store reopening plans. Find out what REI stores will look like going forward.

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