Customer Engagement

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Customer Engagement

A collection of news, articles and other featured content about Customer Engagement, including customer experience, customer service, virtual reality, personalization, loyalty programs, and more.

2018 RIS/Gartner Retail Technology Study: Wake Up Call for Digital Transformation

Download this must-read benchmark research report to find out how retailers are responding to fast-moving changes in the marketplace and the investments they are making in game-changing technology.

RIS' annual look at the five retailers leading their respective segments thanks to pioneering strategies and the innovative use of cutting-edge technologies.

A simple retail truth has stood the test of time: satisfied customers lead to return visits and increased sales. See which 10 retailers are consistently meeting customer expectations in this annual customer satisfaction ranking based on 180,000 customer responses.

Starbucks will launch a pilot program with coffee farmers in its supply chain to develop next-level data technology to log and share real-time information along the journey of coffee beans. Learn the details.

Download this special report to discover how providing an engaging, tailored experience requires a mix of new-school tech and old-school knowhow.

Target's latest steps center on improving the customer experience, from a new loyalty program to putting on its first event that will help it tie shopping and experiences together, while providing it social and digital content.

While top retailers are adding augmented reality to improve shopping for furniture, Macy's is also adding a virtual reality experience. Find out how this department store will bring this pilot concept to more stores this year.

Addressing customer feedback shouldn’t be a shot in the dark. Review the state of customer reviews and uncover new ways to meet current challenges in assessing customer experience.

Now available through the Poynt Apps Marketplace, TruRating gives retailers the potential to generate instant customer feedback at the point of sale. Learn the details.

Digital body language, the deliberate and passive actions we take while shopping, can reveal even more about our intentions as our physical body language does in a bricks and mortar store. Learn how to uncover this information now.

Nothing is more valuable than a retailer’s reputation. Just one bad interaction with a brand can send a consumer to the competition, never to return. See which 10 retailers have the best reputation in this annual survey of more than 25,000 Americans.

Home Depot plans to roughly double its investment in the next three fiscal years to nearly $11.1 billion to expand and modernize its business.

Nordstrom just closed deals to acquire two digital retail technology companies. One will impact the retailer's new employee app rolling out this year. The other is a platform rooted in conversational commerce. Learn what this tech will do for Nordstrom's personalization strategy.

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